If you want to make a great living working with SEO in an innovative way, you should consider marketing yourself as a local SEO reseller. While there are a lot of general SEO resellers on the market today, local SEO resellers are in much higher demand because there are far fewer private label companies that provide the specialized optimization work needed for brick and mortar businesses. As a local seo reseller, you will be able to specifically target these companies and be able to help them attract business even if they do not have a website. This is because local SEO works through optimizing directory profiles instead of a website or social media page. Business and map directories are where inquiring consumers will go to look for information and directions regarding local businesses anyway and being at the top of their search results will help your customers greatly.